The Shift in Focus for Virtual and Augmented Reality
Renji Bijoy, the founder and Chief Executive Officer of Immersed, recently addressed the potential applications of virtual reality (VR) and augmented reality (AR). Speaking during an appearance on Benzinga All Access, Bijoy emphasized that the primary utility of these emerging technologies lies within professional environments rather than entertainment.
Prioritizing Productivity Over Play
Bijoy noted that historically, major technology companies, including Meta, have concentrated their efforts on developing AR/VR for gaming purposes. However, he asserted that such applications do not represent a fundamental necessity or “need-to-have” use case. Instead, the critical requirement is providing individuals with multiple interactive screens regardless of their physical location.
Creating Immersive Collaborative Spaces
According to Bijoy, advanced AR/VR platforms allow users to “teleport into the virtual office.” This immersive capability simulates a traditional workspace setup, providing participants with multiple virtual screens arranged around desks. Furthermore, these shared digital environments can include representations of coworkers and collaborative tools such as whiteboards.
“Historically, Meta and all the other tech giants who have been dabbling in AR/VR mainly focused on gaming,”
“You’ll have all of your screens around everyone’s desk clumps. You’ll have your coworkers in there. You’ll have your whiteboards in there,”
Immersed, which initially developed enterprise software for teams to work full-time within shared virtual settings using AR and VR, is also expanding its operations into hardware development. The company plans to launch a VR headset through a partnership with Qualcomm Inc., making the technology accessible for various users, including remote employees and day traders.
