During this year’s PAX West convention in Seattle, Washington, NVIDIA made an exception to the typical high pricing of modern graphics cards, making the GeForce RTX 50-Series Founders Edition GPUs available at their Manufacturer’s Suggested Retail Price (MSRP).
Founders Edition Pricing Details
Attendees at the event were able to purchase the RTX 50-Series Founders Edition graphics cards at their original, intended costs. The specific models featured included:
- GeForce RTX 5070 Founders Edition: Priced at $549.
- GeForce RTX 5080 Founders Edition: Listed with an MSRP of $999.
- GeForce RTX 5090 Founders Edition: The flagship card was set at an MSRP of $1,999.
Market Comparison and Availability
The event pricing was noted as a significant benefit, especially for consumers who missed the initial GPU market purchases before supply shortages inflated costs dramatically. Typically, the market requires substantially higher expenditures for equivalent cards. For comparison, the source noted that alternative AIB-designed models often command much higher prices, such as approximately $850 for an RTX 5070, over $1,600 for an RTX 5080, and more than $5,000 for the RTX 5090.
NVIDIA’s GeForce Evangelist, Jacob Freeman, informed attendees that the MSRP Founders Edition units were only available at PAX West and were sold while supplies lasted. Freeman also confirmed the availability of GeForce trading cards.
He also mentioned that GeForce trading cards are available as well.